/* ============================================================
   ART DIRECTION TOKENS
   ============================================================ */
:root{
  --ink:#0B0B0C;            /* near-black ground */
  --ink-2:#101012;          /* raised surface */
  --ink-3:#16161a;
  --bone:#EFE9DF;           /* warm off-white type */
  --bone-2:rgba(239,233,223,.62);
  --bone-3:rgba(239,233,223,.40);
  --sand:#C6B29A;           /* single restrained warm accent */
  --line:rgba(239,233,223,.13);
  --line-2:rgba(239,233,223,.07);

  --sans:'Archivo','Helvetica Neue',Helvetica,Arial,sans-serif;
  --serif:'Fraunces',Georgia,'Times New Roman',serif;

  --gut:clamp(1.15rem,4.5vw,5.5rem);
  --max:1680px;
  --sec:clamp(5.5rem,13vh,11rem);

  --ease:cubic-bezier(.16,1,.3,1);
  --ease-2:cubic-bezier(.62,.05,.01,.99);
}

*,*::before,*::after{box-sizing:border-box}
html{-webkit-text-size-adjust:100%}
html,body{margin:0;padding:0}
body{
  background:var(--ink); color:var(--bone);
  font-family:var(--sans); font-weight:300;
  font-size:clamp(.94rem,.55vw + .72rem,1.06rem);
  line-height:1.6; letter-spacing:.005em;
  -webkit-font-smoothing:antialiased; -moz-osx-font-smoothing:grayscale;
  overflow-x:hidden;
}
body.is-locked{overflow:hidden}
img,video{display:block;max-width:100%}
a{color:inherit;text-decoration:none}
button{font:inherit;color:inherit;background:none;border:0;cursor:pointer}
::selection{background:var(--bone);color:var(--ink)}

/* film grain — tactility, keeps flat black from feeling digital */
body::after{
  content:''; position:fixed; inset:-50%; z-index:9000; pointer-events:none;
  opacity:.16; mix-blend-mode:overlay;
  background-image:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='180' height='180'%3E%3Cfilter id='n'%3E%3CfeTurbulence type='fractalNoise' baseFrequency='.85' numOctaves='3' stitchTiles='stitch'/%3E%3C/filter%3E%3Crect width='180' height='180' filter='url(%23n)' opacity='.55'/%3E%3C/svg%3E");
  animation:grain 6s steps(6) infinite;
}
@keyframes grain{
  0%{transform:translate(0,0)}     20%{transform:translate(-3%,2%)}
  40%{transform:translate(2%,-3%)} 60%{transform:translate(-2%,-2%)}
  80%{transform:translate(3%,1%)}  100%{transform:translate(0,0)}
}

/* ============================================================
   PRIMITIVES
   ============================================================ */
.wrap{max-width:var(--max);margin-inline:auto;padding-inline:var(--gut)}
.bleed{padding-inline:var(--gut)}
.sec{padding-block:var(--sec);position:relative}
.rule{height:1px;background:var(--line);border:0;margin:0}

.label{
  font-size:.66rem;font-weight:500;letter-spacing:.24em;text-transform:uppercase;
  color:var(--bone-3);
}
.label--sand{color:var(--sand)}
.idx{
  font-family:var(--sans);font-size:.66rem;font-weight:500;letter-spacing:.2em;
  color:var(--sand);
}

/* section header: index + title + intro */
.shead{display:grid;grid-template-columns:1fr;gap:clamp(1.5rem,3vw,2.5rem);align-items:end}
@media(min-width:900px){
  .shead{grid-template-columns:minmax(0,1.25fr) minmax(0,.85fr);gap:clamp(2rem,6vw,6rem)}
}
.shead__meta{display:flex;gap:1.1rem;align-items:baseline;margin-bottom:clamp(1.1rem,2vw,1.8rem)}
.shead__intro p{margin:0;color:var(--bone-2);max-width:46ch}
.shead__intro p + p{margin-top:1em}

h1,h2,h3,h4{margin:0;font-weight:400}
.h-display{
  font-family:var(--sans);font-weight:500;
  font-size:clamp(2.35rem,7vw,6.2rem);line-height:.92;letter-spacing:-.035em;
  text-transform:uppercase;
}
.h-display em{
  font-family:var(--serif);font-style:italic;font-weight:400;
  text-transform:none;letter-spacing:-.015em;
}
.h-sub{
  font-family:var(--sans);font-weight:500;
  font-size:clamp(1.5rem,3vw,2.6rem);line-height:1.02;letter-spacing:-.025em;
}
.lead{font-size:clamp(1.05rem,1.4vw,1.45rem);line-height:1.45;letter-spacing:-.01em;color:var(--bone-2)}

/* buttons */
.btn{
  display:inline-flex;align-items:center;gap:.7rem;
  padding:1.02em 1.7em;border-radius:100px;
  font-size:.76rem;font-weight:500;letter-spacing:.14em;text-transform:uppercase;
  transition:background .5s var(--ease),color .5s var(--ease),border-color .5s var(--ease),transform .5s var(--ease);
  will-change:transform;
}
.btn--solid{background:var(--bone);color:var(--ink)}
.btn--solid:hover{transform:translateY(-2px);background:#fff}
.btn--ghost{border:1px solid var(--line);color:var(--bone)}
.btn--ghost:hover{border-color:var(--bone);transform:translateY(-2px)}
.btn i{width:5px;height:5px;border-radius:50%;background:currentColor;opacity:.5}

/* ============================================================
   MEDIA TILE  (zoom layer + watermark-crop layer)
   ============================================================ */
.tile{position:relative;margin:0;overflow:hidden;background:var(--ink-2)}
.tile .zoom{
  overflow:hidden;height:100%;
  transform:scale(1.001);transition:transform 1.1s var(--ease);will-change:transform;
}
.tile:hover .zoom{transform:scale(1.045)}
.tile img,.tile video{width:100%;height:100%;object-fit:cover}

/* removes burned-in tool watermark (top-right) from two source films.
   FLAG: final assets must be re-exported clean. */
.wm-crop{transform:scale(1.3);transform-origin:50% 100%}

/* aspect helpers — mirrors the real media proportions */
.r-916{aspect-ratio:9/16}
.r-45 {aspect-ratio:4/5}
.r-34 {aspect-ratio:3/4}
.r-11 {aspect-ratio:1/1}
.r-43 {aspect-ratio:4/3}
.r-169{aspect-ratio:16/9}
.r-23 {aspect-ratio:2/3}
.r-219{aspect-ratio:2.2/1}
/* opt out of cropping: the image dictates its own height */
.natural{background:none}
.natural .zoom{height:auto}
.natural img{width:100%;height:auto}

/* tile caption */
.cap{
  display:flex;justify-content:space-between;gap:1.5rem;align-items:baseline;
  margin-top:.9rem;font-size:.72rem;letter-spacing:.1em;text-transform:uppercase;
  color:var(--bone-3);
}
.cap b{font-weight:500;color:var(--bone);letter-spacing:.08em}
.tile-link{display:block}
.tile-link:hover .cap b{color:#fff}

/* duration / format chips */
.chip{
  position:absolute;z-index:3;bottom:.85rem;left:.85rem;
  padding:.36em .7em;border-radius:100px;
  background:rgba(11,11,12,.5);backdrop-filter:blur(10px);
  -webkit-backdrop-filter:blur(10px);
  border:1px solid rgba(239,233,223,.14);
  font-size:.6rem;letter-spacing:.16em;text-transform:uppercase;color:var(--bone-2);
}
.chip--tr{left:auto;right:.85rem;bottom:auto;top:.85rem}

/* ============================================================
   SCROLL REVEAL
   ============================================================ */
/* Hidden-before-reveal applies ONLY once the inline head script has added .js.
   If scripting fails for any reason the page renders fully visible, never blank. */
.js .rv{opacity:0;transform:translateY(30px);transition:opacity 1.1s var(--ease),transform 1.1s var(--ease);transition-delay:var(--d,0ms)}
.js .rv.in{opacity:1;transform:none}
/* editorial clip-reveal for imagery */
.js .rvc{clip-path:inset(0 0 100% 0);transition:clip-path 1.35s var(--ease-2);transition-delay:var(--d,0ms)}
.js .rvc.in{clip-path:inset(0 0 0 0)}
.js .rvl{transform:scaleX(0);transform-origin:left;transition:transform 1.2s var(--ease);transition-delay:var(--d,0ms)}
.js .rvl.in{transform:scaleX(1)}

/* ============================================================
   NAV
   ============================================================ */
.nav{
  position:fixed;top:0;left:0;right:0;z-index:600;
  display:flex;align-items:center;justify-content:space-between;
  gap:2rem;padding:clamp(1rem,1.8vw,1.6rem) var(--gut);
  transition:background .6s var(--ease),border-color .6s var(--ease),padding .6s var(--ease);
  border-bottom:1px solid transparent;
}
.nav.stuck{
  background:rgba(11,11,12,.72);backdrop-filter:blur(22px) saturate(1.3);
  -webkit-backdrop-filter:blur(22px) saturate(1.3);
  border-bottom-color:var(--line-2);padding-block:clamp(.8rem,1.2vw,1.05rem);
}
.mark{display:flex;align-items:center;gap:.6rem;font-weight:600;letter-spacing:.02em}
.mark__glyph{
  width:1.55rem;height:1.55rem;border-radius:50%;
  border:1px solid var(--bone-3);display:grid;place-items:center;
  font-family:var(--serif);font-style:italic;font-size:.82rem;font-weight:500;
  padding-right:.04em;
}
.mark__txt{font-size:.82rem;letter-spacing:.2em;text-transform:uppercase}
.mark__txt span{color:var(--bone-3)}

.nav__links{display:none;gap:clamp(1.2rem,2.4vw,2.4rem);align-items:center}
@media(min-width:1000px){.nav__links{display:flex}}
.nav__links a{
  font-size:.7rem;letter-spacing:.18em;text-transform:uppercase;color:var(--bone-2);
  position:relative;padding-block:.3rem;transition:color .4s var(--ease);
}
.nav__links a::after{
  content:'';position:absolute;left:0;right:0;bottom:0;height:1px;background:currentColor;
  transform:scaleX(0);transform-origin:left;transition:transform .5s var(--ease);
}
.nav__links a:hover{color:var(--bone)}
.nav__links a:hover::after{transform:scaleX(1)}

.nav__cta{display:none}
@media(min-width:1000px){.nav__cta{display:inline-flex}}
.nav__cta.btn{padding:.78em 1.3em;font-size:.68rem}

.burger{display:grid;gap:5px;padding:.6rem;margin-right:-.6rem}
@media(min-width:1000px){.burger{display:none}}
.burger span{display:block;width:22px;height:1px;background:var(--bone);transition:transform .5s var(--ease),opacity .3s}
.burger.open span:nth-child(1){transform:translateY(3px) rotate(45deg)}
.burger.open span:nth-child(2){opacity:0}
.burger.open span:nth-child(3){transform:translateY(-3px) rotate(-45deg)}

.sheet{
  position:fixed;inset:0;z-index:590;background:var(--ink);
  display:flex;flex-direction:column;justify-content:center;gap:.2rem;
  padding:6rem var(--gut) 3rem;
  clip-path:inset(0 0 100% 0);transition:clip-path .8s var(--ease);
}
.sheet.open{clip-path:inset(0 0 0 0)}
.sheet a{
  font-family:var(--sans);font-weight:500;text-transform:uppercase;
  font-size:clamp(1.9rem,9vw,3rem);line-height:1.12;letter-spacing:-.03em;
  border-bottom:1px solid var(--line-2);padding-block:.42em;
}
.sheet a em{font-family:var(--serif);font-style:italic;text-transform:none;font-weight:400}
.sheet__foot{margin-top:2.2rem;display:flex;flex-wrap:wrap;gap:1rem 2rem}

/* ============================================================
   01 — HERO
   ============================================================ */
.hero{position:relative;min-height:100svh;display:flex;flex-direction:column;overflow:hidden}
.hero__bg{position:absolute;inset:0;z-index:0;overflow:hidden}
.hero__bg video,.hero__bg img{width:100%;height:100%;object-fit:cover;transform:scale(1.06);will-change:transform}
/* grade the footage so oversized type always wins */
.hero__bg::after{
  content:'';position:absolute;inset:0;
  background:
    radial-gradient(120% 85% at 70% 15%,rgba(11,11,12,.15) 0%,rgba(11,11,12,.72) 62%,rgba(11,11,12,.95) 100%),
    linear-gradient(to top,var(--ink) 2%,rgba(11,11,12,.42) 38%,rgba(11,11,12,.55) 100%);
}
.hero__inner{
  position:relative;z-index:2;flex:1;
  display:flex;flex-direction:column;justify-content:space-between;
  padding:clamp(6.2rem,12vh,9rem) var(--gut) clamp(1.4rem,3vh,2.4rem);
  max-width:var(--max);margin-inline:auto;width:100%;
}
.hero__top{display:flex;justify-content:space-between;gap:2rem;flex-wrap:wrap}
.hero__top .label{line-height:1.7}
.hero__mid{margin-block:auto;padding-block:clamp(2rem,6vh,4rem)}

.hero h1{
  font-family:var(--sans);font-weight:500;text-transform:uppercase;
  font-size:clamp(2.5rem,7.5vw,7.6rem);line-height:.9;letter-spacing:-.045em;
}
.hero h1 .l2,.hero h1 .l3{display:block;padding-left:.05em}
/* the editorial face has long extenders — the grotesque's .9 leading collides them */
.hero h1 .l2{line-height:.99}
.hero h1 .l3{line-height:.99}
.hero h1 em{
  font-family:var(--serif);font-style:italic;font-weight:400;
  text-transform:none;letter-spacing:-.02em;
}
.hero__sub{margin:clamp(1.5rem,3.2vh,2.4rem) 0 0;max-width:34ch}
.hero__ctas{display:flex;flex-wrap:wrap;gap:.7rem;margin-top:clamp(1.8rem,4vh,2.8rem)}

.hero__foot{
  display:flex;justify-content:space-between;align-items:flex-end;gap:1.5rem;flex-wrap:wrap;
  border-top:1px solid var(--line-2);padding-top:clamp(.9rem,1.6vh,1.3rem);
}
.hero__formats{display:flex;gap:clamp(.7rem,1.6vw,1.6rem);flex-wrap:wrap}
.hero__formats span{font-size:.64rem;letter-spacing:.18em;color:var(--bone-3);text-transform:uppercase}
.hero__formats span b{color:var(--bone-2);font-weight:400}
.scroller{display:flex;align-items:center;gap:.7rem;font-size:.64rem;letter-spacing:.2em;text-transform:uppercase;color:var(--bone-3)}
.scroller i{display:block;width:1px;height:34px;background:linear-gradient(to bottom,var(--bone-3),transparent);animation:sc 2.4s var(--ease) infinite}
@keyframes sc{0%{transform:scaleY(.2);transform-origin:top}45%{transform:scaleY(1);transform-origin:top}55%{transform:scaleY(1);transform-origin:bottom}100%{transform:scaleY(.2);transform-origin:bottom}}

/* ============================================================
   MARQUEE — oversized tagline band
   ============================================================ */
.marq{
  border-block:1px solid var(--line-2);overflow:hidden;
  padding-block:clamp(.9rem,2vw,1.5rem);
  display:flex;user-select:none;
}
.marq__row{display:flex;flex:0 0 auto;gap:clamp(1.4rem,3vw,3rem);padding-right:clamp(1.4rem,3vw,3rem);animation:marq 46s linear infinite}
.marq span{
  flex:0 0 auto;
  font-family:var(--sans);font-weight:500;text-transform:uppercase;
  font-size:clamp(1.6rem,4.6vw,4.1rem);line-height:1;letter-spacing:-.035em;
  color:var(--bone);
}
.marq span:nth-child(even){font-family:var(--serif);font-style:italic;font-weight:400;text-transform:none;letter-spacing:-.015em;color:var(--sand)}
@keyframes marq{to{transform:translateX(-100%)}}

/* ============================================================
   02 — SELECTED WORK   (dominant section)
   ============================================================ */
.work{display:grid;gap:clamp(2rem,4vw,3.5rem);grid-template-columns:repeat(12,1fr);margin-top:clamp(2.6rem,6vw,5rem)}
.work > *{grid-column:1/-1}
@media(min-width:820px){
  .w-a{grid-column:1/-1}
  .w-b{grid-column:1/8}
  .w-c{grid-column:8/13;align-self:end;padding-bottom:clamp(1rem,5vw,5rem)}
  .w-d{grid-column:2/6}
  .w-e{grid-column:6/9;align-self:center}
  .w-f{grid-column:9/13;align-self:end;padding-bottom:clamp(1rem,4vw,3rem)}
  .w-g{grid-column:1/7}
  .w-h{grid-column:7/13;align-self:center}
  .w-i{grid-column:1/5}
  .w-j{grid-column:5/13}
}
/* the lead piece runs full-bleed for impact */
.work-lead{position:relative;margin-top:clamp(2.6rem,6vw,5rem)}
.work-lead .tile{height:min(94svh,860px)}
/* scrim: the footage can be light, the overlay type must always hold */
.work-lead .tile::after{
  content:'';position:absolute;inset:0;z-index:2;pointer-events:none;
  background:linear-gradient(to top,rgba(11,11,12,.9) 0%,rgba(11,11,12,.34) 26%,rgba(11,11,12,0) 54%);
}
.work-lead__over{
  position:absolute;z-index:4;left:var(--gut);right:var(--gut);bottom:clamp(1.2rem,3vw,2.4rem);
  display:flex;justify-content:space-between;align-items:flex-end;gap:1.5rem;flex-wrap:wrap;
  pointer-events:none;
}
.work-lead__over h3{
  font-family:var(--sans);font-weight:500;text-transform:uppercase;
  font-size:clamp(1.5rem,4.4vw,3.6rem);line-height:.96;letter-spacing:-.035em;max-width:18ch;
}
.work-lead__over h3 em{font-family:var(--serif);font-style:italic;font-weight:400;text-transform:none}
.midtext{max-width:38ch;color:var(--bone-2)}
.midtext p{margin:0}
.midtext .label{display:block;margin-bottom:.9rem}

/* ============================================================
   03 — FASHION  (staggered verticals)
   ============================================================ */
.stagger{display:grid;grid-template-columns:repeat(2,1fr);gap:clamp(.7rem,1.6vw,1.4rem);margin-top:clamp(2.6rem,6vw,4.5rem)}
@media(min-width:880px){.stagger{grid-template-columns:repeat(4,1fr);gap:clamp(1rem,1.8vw,1.6rem)}}
.stagger > *:nth-child(2){transform:translateY(clamp(1rem,4vw,4.5rem))}
.stagger > *:nth-child(3){transform:translateY(clamp(-.5rem,-1.5vw,0rem))}
.stagger > *:nth-child(4){transform:translateY(clamp(1.6rem,6vw,7rem))}
@media(hover:hover) and (min-width:880px){
  .stagger:hover > *{opacity:.42;transition:opacity .7s var(--ease)}
  .stagger > *:hover{opacity:1}
}

/* ============================================================
   04 — PRODUCT VISUALS  (before / after)
   ============================================================ */
.ba{position:relative;overflow:hidden;background:var(--ink-2);touch-action:pan-y;cursor:ew-resize;aspect-ratio:4/3}
@media(max-width:700px){.ba{aspect-ratio:1/1}}
.ba img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover}
.ba__after{clip-path:inset(0 0 0 var(--p,52%))}
.ba__handle{position:absolute;top:0;bottom:0;left:var(--p,52%);width:1px;background:var(--bone);z-index:5;pointer-events:none}
.ba__handle::after{
  content:'';position:absolute;top:50%;left:50%;transform:translate(-50%,-50%);
  width:clamp(2.6rem,5vw,3.6rem);aspect-ratio:1;border-radius:50%;
  border:1px solid var(--bone);background:rgba(11,11,12,.35);
  backdrop-filter:blur(8px);-webkit-backdrop-filter:blur(8px);
}
.ba__handle i{
  position:absolute;top:50%;left:50%;transform:translate(-50%,-50%);z-index:2;
  font-size:.62rem;letter-spacing:.14em;color:var(--bone);font-style:normal;
}
.ba__tag{
  position:absolute;z-index:4;top:.9rem;padding:.4em .75em;border-radius:100px;
  background:rgba(11,11,12,.55);backdrop-filter:blur(10px);-webkit-backdrop-filter:blur(10px);
  border:1px solid rgba(239,233,223,.14);
  font-size:.6rem;letter-spacing:.16em;text-transform:uppercase;color:var(--bone-2);
}
.ba__tag--l{left:.9rem}
.ba__tag--r{right:.9rem}
.ba__tag b{color:var(--bone);font-weight:500}

.duo{display:grid;gap:clamp(1rem,2.4vw,2rem);margin-top:clamp(2rem,4vw,3rem)}
@media(min-width:760px){.duo{grid-template-columns:1fr 1fr;align-items:start}}
@media(min-width:760px){.duo > *:nth-child(2){margin-top:clamp(2rem,7vw,7rem)}}

/* ============================================================
   05 — PRODUCT MOTION
   ============================================================ */
.band{background:var(--ink);border-block:1px solid var(--line-2)}
.motion-hero{position:relative;display:grid;place-items:center;padding-block:clamp(2.5rem,6vw,5rem)}
.motion-hero__v{
  width:min(100%,clamp(17rem,34vw,26rem));aspect-ratio:9/16;
  position:relative;z-index:2;overflow:hidden;
}
.motion-hero__v video{width:100%;height:100%;object-fit:cover}
/* type sits behind the film — it blends because the footage is on pure black */
.motion-hero__type{
  position:absolute;z-index:1;inset:0;display:grid;place-items:center;pointer-events:none;
}
.motion-hero__type span{
  font-family:var(--sans);font-weight:600;text-transform:uppercase;
  font-size:clamp(3rem,15vw,13rem);line-height:.82;letter-spacing:-.05em;
  color:var(--bone);opacity:.11;white-space:nowrap;text-align:center;
}
.trio{display:grid;gap:clamp(1rem,2vw,1.6rem);grid-template-columns:1fr;margin-top:clamp(2rem,4vw,3rem)}
@media(min-width:780px){.trio{grid-template-columns:repeat(3,1fr)}}
.trio .tile{aspect-ratio:9/16}
.metaline{display:flex;flex-wrap:wrap;gap:.45rem;margin-top:.8rem}
.metaline em{
  font-style:normal;font-size:.6rem;letter-spacing:.14em;text-transform:uppercase;
  color:var(--bone-3);border:1px solid var(--line);border-radius:100px;padding:.34em .7em;
}

/* ============================================================
   06 — AI BRAND MODELS  (casting sheet)
   ============================================================ */
.casting{display:grid;gap:clamp(2rem,4vw,3.5rem);margin-top:clamp(2.6rem,5vw,4rem)}
@media(min-width:960px){.casting{grid-template-columns:minmax(0,.76fr) minmax(0,1.5fr);gap:clamp(2rem,5vw,5rem);align-items:start}}
/* only pin once there is a second column to pin beside — otherwise the card
   would hang over the single-column grid scrolling beneath it */
.sticky{position:static}
@media(min-width:960px){.sticky{position:sticky;top:clamp(5rem,12vh,8rem)}}
.card{border:1px solid var(--line);padding:clamp(1.1rem,2vw,1.6rem)}
.card__head{display:flex;justify-content:space-between;align-items:baseline;gap:1rem;margin-bottom:1.1rem}
.spec{list-style:none;margin:1.2rem 0 0;padding:0;display:grid;gap:0}
.spec li{display:flex;justify-content:space-between;gap:1.2rem;padding-block:.72em;border-top:1px solid var(--line-2);font-size:.75rem;letter-spacing:.06em}
.spec li span{color:var(--bone-3);text-transform:uppercase;letter-spacing:.14em;font-size:.65rem}
.spec li b{font-weight:400;color:var(--bone);text-align:right}
/* Casting visuals are shown uncropped — every image keeps its native proportions,
   so the grid rows are intentionally unequal rather than forced to a common ratio. */
.castgrid{display:grid;grid-template-columns:repeat(2,1fr);gap:clamp(.7rem,1.4vw,1.2rem);align-items:start}
.castgrid .tile{background:none}
.castgrid .zoom{height:auto}
.castgrid img{width:100%;height:auto}

/* ============================================================
   07 — DIGITAL TWINS
   ============================================================ */
.twin{display:grid;gap:clamp(1.6rem,3vw,2.6rem);margin-top:clamp(2.6rem,5vw,4rem)}
@media(min-width:960px){.twin{grid-template-columns:minmax(0,.72fr) minmax(0,1.6fr);gap:clamp(1.6rem,4vw,3.5rem);align-items:start}}
.twin__ref .tile{aspect-ratio:9/16}
.twin__grid{display:grid;grid-template-columns:repeat(2,1fr);gap:clamp(.7rem,1.4vw,1.1rem)}
@media(min-width:700px){.twin__grid{grid-template-columns:repeat(3,1fr)}}
.twin__grid .tile{aspect-ratio:9/16}
.twin__grid .tile.w2{grid-column:span 2;aspect-ratio:16/9}
.consent{
  margin-top:clamp(1.6rem,3vw,2.4rem);border:1px solid var(--line);
  padding:clamp(1.1rem,2.2vw,1.8rem);display:grid;gap:1rem;
}
@media(min-width:780px){.consent{grid-template-columns:auto 1fr;gap:clamp(1.5rem,3vw,3rem);align-items:center}}
.consent p{margin:0;color:var(--bone-2);font-size:.9rem;max-width:62ch}
.consent .label{white-space:nowrap}

/* ============================================================
   08 — FROM PRODUCT TO CAMPAIGN  (signature)
   ============================================================ */
.chain{position:relative;background:var(--ink)}
.chain__pin{position:sticky;top:0;height:100svh;overflow:hidden;display:flex;flex-direction:column}
.chain__head{
  display:flex;justify-content:space-between;align-items:flex-end;gap:1.5rem;flex-wrap:wrap;
  padding:clamp(4.6rem,10vh,6.6rem) var(--gut) clamp(.8rem,2vh,1.4rem);
}
.chain__head h2{max-width:22ch}
.chain__srcmini{display:flex;align-items:center;gap:.9rem}
.chain__srcmini img{width:clamp(2.6rem,5vw,3.4rem);aspect-ratio:1;object-fit:cover;border:1px solid var(--line)}
.chain__srcmini div{font-size:.64rem;letter-spacing:.16em;text-transform:uppercase;color:var(--bone-3);line-height:1.6}
.chain__srcmini b{display:block;color:var(--bone);font-weight:500}

.chain__track{flex:1;display:flex;align-items:center;overflow:hidden;min-height:0}
.chain__rail{
  display:flex;align-items:center;gap:clamp(1rem,2.4vw,2.4rem);
  padding-inline:var(--gut);will-change:transform;
}
.node{flex:0 0 auto;position:relative;display:flex;flex-direction:column;justify-content:flex-end}
.node__media{position:relative;overflow:hidden;background:var(--ink-2);height:clamp(15rem,46vh,29rem)}
.node__media img,.node__media video{width:100%;height:100%;object-fit:cover}
.node--sq .node__media{aspect-ratio:1}
.node--ld .node__media{aspect-ratio:4/3}
.node--pt .node__media{aspect-ratio:3/4}
.node--wd .node__media{aspect-ratio:16/9}
.node--vt .node__media{aspect-ratio:9/16}
.node__cap{display:flex;gap:.7rem;align-items:baseline;margin-top:.85rem}
.node__cap b{font-size:.74rem;font-weight:500;letter-spacing:.14em;text-transform:uppercase}
.node__cap em{font-style:normal;font-size:.64rem;letter-spacing:.1em;color:var(--bone-3);text-transform:uppercase}
.node__n{font-size:.64rem;letter-spacing:.2em;color:var(--sand)}
.link{flex:0 0 auto;width:clamp(1.6rem,4vw,4rem);height:1px;background:var(--line);position:relative}
.link::after{
  content:'';position:absolute;right:0;top:50%;transform:translateY(-50%) rotate(45deg);
  width:5px;height:5px;border-top:1px solid var(--bone-3);border-right:1px solid var(--bone-3);
}
.chain__foot{
  display:flex;justify-content:space-between;align-items:center;gap:1.5rem;
  padding:clamp(.6rem,1.6vh,1.1rem) var(--gut) clamp(1.1rem,2.6vh,1.8rem);
}
.chain__prog{flex:1;height:1px;background:var(--line-2);position:relative;max-width:min(100%,34rem)}
.chain__prog i{position:absolute;inset:0 auto 0 0;width:var(--cp,8%);background:var(--bone);transition:width .15s linear}
/* fallback / mobile: vertical stack */
.chain.no-pin{height:auto!important}
.chain.no-pin .chain__pin{position:static;height:auto;overflow:visible}
.chain.no-pin .chain__track{overflow:visible}
.chain.no-pin .chain__rail{flex-direction:column;align-items:stretch;transform:none!important;gap:0;width:100%}
.chain.no-pin .node__media{height:auto;aspect-ratio:auto}
.chain.no-pin .node__media img,.chain.no-pin .node__media video{height:auto;aspect-ratio:var(--ar,4/5)}
.chain.no-pin .node{padding-block:clamp(1rem,3vw,1.6rem)}
.chain.no-pin .link{
  width:1px;height:clamp(2rem,7vw,3rem);margin-inline:auto;align-self:center;
}
.chain.no-pin .link::after{right:50%;top:auto;bottom:0;transform:translateX(50%) rotate(135deg)}
.chain.no-pin .chain__foot{display:none}

/* ============================================================
   09 — HOW IT WORKS
   ============================================================ */
.steps{display:grid;gap:0;margin-top:clamp(2.2rem,4vw,3.2rem);border-top:1px solid var(--line)}
@media(min-width:900px){.steps{grid-template-columns:repeat(4,1fr);gap:clamp(1.2rem,2.5vw,2.5rem)}}
.step{padding-block:clamp(1.5rem,2.6vw,2.2rem);border-bottom:1px solid var(--line)}
@media(min-width:900px){.step{border-bottom:0;padding-right:clamp(.5rem,2vw,2rem)}}
.step__n{
  font-family:var(--serif);font-size:clamp(2.6rem,5vw,4.4rem);line-height:.9;
  font-weight:400;letter-spacing:-.02em;color:var(--bone);display:block;margin-bottom:.7rem;
}
.step h3{font-size:.86rem;font-weight:500;letter-spacing:.1em;text-transform:uppercase;margin-bottom:.6rem;line-height:1.35}
.step p{margin:0;color:var(--bone-3);font-size:.88rem;max-width:32ch}

/* ============================================================
   10 — SERVICES  (editorial list + large pinned media panel)
   ============================================================ */
.svc{margin-top:clamp(2.2rem,4vw,3.2rem);display:grid;gap:clamp(1.5rem,3vw,2.5rem)}
@media(min-width:1000px){
  .svc{grid-template-columns:minmax(0,1.18fr) minmax(0,.66fr);gap:clamp(2.5rem,5vw,5rem);align-items:start}
}
.svc__list{border-top:1px solid var(--line)}

.svc__row{
  display:grid;grid-template-columns:auto minmax(0,1fr) 34%;
  /* trailing 1fr row soaks up the height the spanning image adds,
     so the text stays grouped at the top instead of spreading out */
  grid-template-rows:auto auto auto 1fr;
  gap:.45rem .9rem;align-items:start;
  padding-block:clamp(1.1rem,2.4vw,1.7rem);border-bottom:1px solid var(--line);
  position:relative;transition:padding-left .6s var(--ease),opacity .6s var(--ease);
}
.svc__n{font-size:.66rem;letter-spacing:.2em;color:var(--sand);grid-column:1;grid-row:1}
.svc__name{
  font-family:var(--sans);font-weight:500;text-transform:uppercase;
  font-size:clamp(1.25rem,2.8vw,2.15rem);line-height:1;letter-spacing:-.03em;
  transition:color .5s var(--ease);grid-column:2;grid-row:1;
}
.svc__desc{color:var(--bone-3);font-size:.88rem;grid-column:2;grid-row:2;max-width:44ch;margin:.15rem 0 0}
.svc__price{font-size:.68rem;letter-spacing:.18em;text-transform:uppercase;color:var(--bone-3);grid-column:2;grid-row:3}
/* inline media so touch users get the work too — uncropped, compact */
.svc__media{grid-column:3;grid-row:1 / -1;margin:0;overflow:hidden;align-self:start}
.svc__media img{width:100%;height:auto;display:block}

@media(min-width:1000px){
  /* the name gets the full measure so it never wraps; the description sits under it */
  .svc__row{
    grid-template-columns:4.5rem minmax(0,1fr) auto;
    grid-template-rows:auto auto;
    gap:.2rem clamp(1rem,2.5vw,2.5rem);align-items:start;
    padding-block:clamp(1.15rem,2.2vw,1.7rem);
  }
  .svc__name{grid-column:2;grid-row:1}
  .svc__desc{grid-column:2;grid-row:2;margin:.45rem 0 0;max-width:52ch}
  .svc__price{grid-column:3;grid-row:1;text-align:right;white-space:nowrap}
  .svc__media{display:none}
  .svc__row.active{padding-left:1.1rem}
  .svc__row.active .svc__name{color:#fff}
  /* attention narrows to the hovered service */
  .svc__list:hover .svc__row:not(.active){opacity:.42}
}

/* the pinned panel: one large visual, never cropped — its height follows
   the active image's own proportions, so nothing is cut to fit a frame */
.svc__panel{display:none;margin:0}
@media(min-width:1000px){
  .svc__panel{
    display:block;position:sticky;top:clamp(5rem,12vh,7rem);
    overflow:hidden;background:var(--ink-2);height:0;
    transition:height .8s var(--ease);
  }
  .svc__panel img{
    position:absolute;inset:0;width:100%;height:100%;object-fit:cover;
    opacity:0;transition:opacity .75s var(--ease);
  }
  .svc__panel img.on{opacity:1}
  .svc__panel figcaption{
    position:absolute;z-index:3;left:0;right:0;bottom:0;
    padding:2.6rem .95rem .85rem;
    background:linear-gradient(to top,rgba(11,11,12,.85),rgba(11,11,12,0));
    font-size:.62rem;letter-spacing:.16em;text-transform:uppercase;color:var(--bone-2);
  }
}

/* ============================================================
   11 — FAQ
   ============================================================ */
.faq{margin-top:clamp(2rem,4vw,3rem);border-top:1px solid var(--line)}
.q{border-bottom:1px solid var(--line)}
.q__btn{
  width:100%;display:flex;justify-content:space-between;align-items:flex-start;gap:1.5rem;
  text-align:left;padding-block:clamp(1.05rem,2.2vw,1.55rem);
}
.q__btn h3{font-size:clamp(.98rem,1.5vw,1.28rem);font-weight:400;letter-spacing:-.01em;line-height:1.35;max-width:44ch;transition:color .4s var(--ease)}
.q__btn:hover h3{color:#fff}
.q__ic{position:relative;flex:0 0 auto;width:14px;height:14px;margin-top:.35em}
.q__ic::before,.q__ic::after{content:'';position:absolute;background:var(--bone-2);transition:transform .55s var(--ease),opacity .4s}
.q__ic::before{top:50%;left:0;right:0;height:1px;transform:translateY(-50%)}
.q__ic::after{left:50%;top:0;bottom:0;width:1px;transform:translateX(-50%)}
.q.open .q__ic::after{transform:translateX(-50%) scaleY(0)}
.q__body{overflow:hidden;height:0;transition:height .6s var(--ease)}
.q__body p{margin:0 0 clamp(1.05rem,2.2vw,1.55rem);color:var(--bone-3);max-width:62ch;font-size:.93rem}

/* ============================================================
   12 — FINAL CTA
   ============================================================ */
.final{position:relative;min-height:min(100svh,940px);display:grid;place-items:center;overflow:hidden;text-align:center}
.final__bg{position:absolute;inset:0;z-index:0}
.final__bg video{width:100%;height:100%;object-fit:cover;opacity:.55}
.final__bg::after{
  content:'';position:absolute;inset:0;
  background:radial-gradient(80% 60% at 50% 50%,rgba(11,11,12,.55) 0%,rgba(11,11,12,.9) 70%,var(--ink) 100%);
}
.final__in{position:relative;z-index:2;padding:clamp(4.5rem,12vh,8rem) var(--gut);max-width:min(100%,64rem)}
.final h2{
  font-family:var(--sans);font-weight:500;text-transform:uppercase;
  font-size:clamp(2.1rem,7.2vw,6.4rem);line-height:.93;letter-spacing:-.04em;
}
.final h2 em{font-family:var(--serif);font-style:italic;font-weight:400;text-transform:none;letter-spacing:-.015em}
.final .lead{margin:clamp(1.3rem,3vw,2rem) auto 0;max-width:44ch}
.final__ctas{display:flex;flex-wrap:wrap;gap:.7rem;justify-content:center;margin-top:clamp(1.8rem,4vw,2.6rem)}
.final__mail{
  display:inline-block;margin-top:clamp(1.8rem,4vw,2.6rem);
  font-family:var(--serif);font-style:italic;font-size:clamp(1rem,2vw,1.4rem);
  color:var(--bone-2);border-bottom:1px solid var(--line);padding-bottom:.15em;
  transition:color .4s var(--ease),border-color .4s var(--ease);
}
.final__mail:hover{color:var(--bone);border-color:var(--bone)}

/* ============================================================
   13 — FOOTER
   ============================================================ */
.foot{border-top:1px solid var(--line-2);padding-block:clamp(2.6rem,6vw,4.5rem) clamp(1.4rem,3vw,2rem)}
.foot__mark{
  font-family:var(--sans);font-weight:600;text-transform:uppercase;
  font-size:clamp(2.6rem,13vw,11rem);line-height:.82;letter-spacing:-.05em;
  color:var(--bone);opacity:.9;
}
.foot__mark em{font-family:var(--serif);font-style:italic;font-weight:400;text-transform:none;color:var(--sand)}
.foot__cols{display:grid;gap:clamp(1.6rem,3vw,2.5rem);margin-top:clamp(2.2rem,5vw,3.5rem);padding-top:clamp(1.6rem,3vw,2.2rem);border-top:1px solid var(--line-2)}
@media(min-width:760px){.foot__cols{grid-template-columns:repeat(4,1fr)}}
.foot__cols h4{font-size:.64rem;letter-spacing:.2em;text-transform:uppercase;color:var(--bone-3);margin-bottom:1rem;font-weight:500}
.foot__cols ul{list-style:none;margin:0;padding:0;display:grid;gap:.55rem}
.foot__cols a{font-size:.86rem;color:var(--bone-2);transition:color .4s var(--ease)}
.foot__cols a:hover{color:var(--bone)}
.foot__legal{
  display:flex;flex-wrap:wrap;gap:.8rem 2rem;justify-content:space-between;
  margin-top:clamp(2.2rem,5vw,3.5rem);padding-top:clamp(1.1rem,2vw,1.5rem);
  border-top:1px solid var(--line-2);font-size:.68rem;letter-spacing:.1em;color:var(--bone-3);
  text-transform:uppercase;
}

/* ============================================================
   SECTION INDEX (desktop)
   ============================================================ */
.dots{position:fixed;right:calc(var(--gut) * .42);top:50%;transform:translateY(-50%);z-index:520;display:none;gap:.55rem;flex-direction:column}
@media(min-width:1180px){.dots{display:flex}}
.dots a{display:flex;align-items:center;gap:.6rem;justify-content:flex-end;color:var(--bone-3)}
.dots span{font-size:.58rem;letter-spacing:.16em;text-transform:uppercase;opacity:0;transform:translateX(6px);transition:opacity .45s var(--ease),transform .45s var(--ease);white-space:nowrap}
.dots i{width:14px;height:1px;background:currentColor;transition:width .45s var(--ease),background .45s var(--ease)}
.dots a:hover span{opacity:1;transform:none}
.dots a.on{color:var(--bone)}
.dots a.on i{width:26px}

@media (prefers-reduced-motion:reduce){
  *,*::before,*::after{animation-duration:.001ms!important;animation-iteration-count:1!important;transition-duration:.001ms!important}
  .js .rv,.js .rvc,.js .rvl{opacity:1!important;transform:none!important;clip-path:none!important}
  body::after{animation:none}
}

/* ============================================================
   ACCESSIBILITY
   ============================================================ */
.skip{
  position:absolute;left:var(--gut);top:-100%;z-index:9999;
  padding:.85em 1.3em;border-radius:100px;
  background:var(--bone);color:var(--ink);
  font-size:.7rem;font-weight:500;letter-spacing:.14em;text-transform:uppercase;
  transition:top .3s var(--ease);
}
.skip:focus{top:1rem}

/* keyboard focus must stay visible on a near-black ground */
:focus-visible{outline:2px solid var(--sand);outline-offset:3px}
:focus:not(:focus-visible){outline:none}
.q__btn:focus-visible{outline-offset:-2px}